Land Rover Range Rover Evoque 2011 - Car Review | Honest John | Catalog-cars

Land Rover Range Rover Evoque 2011 – Car Review | Honest John

6 Jan 2015 | Author: | Comments Off on Land Rover Range Rover Evoque 2011 – Car Review | Honest John

Land Rover Range Rover

Evoque (2011 – )

Introduction

Born out of Land Rover LRX concept and re-named ‘Range Rover Evoque’ to lift it as upmarket as possible.#160;The smallest, lightest and most fuel efficient Range Rover ever produced. Customers have a choice of both a 4WD and a 2WD version, with a sub 130g/km CO2.

Of the new Evoque, Phil Popham, managing director of Land Rover said: Today is a very special occasion for Range Rover, not only are we celebrating 40 years of the brand, we are also demonstrating our exciting future by showing the all-new Range Rover Evoque. Range Rover is one of the most highly regarded and iconic vehicles in the history of motoring and has been a continuing success since we first introduced it in 1970.

The all-new Range Rover Evoque, is an important step for the future continued success and growth of the brand. Customers can be confident that the new car will be premium, luxurious and just as special as the other Range Rover models. Its sporting looks and unique qualities will open the brand to a new group of customers who may not have considered a Range Rover product before.

The all-new Range Rover Evoque will be built at our multi-award winning plant in Halewood, creating 1,000 new jobs in the Merseyside area, a fantastic boost to the UK economy. The Halewood plant has a reputation for excellence and quality and is recognised throughout the industry as a leader in Lean Manufacturing.

Gerry McGovern, Land Rover design director said: The Range Rover is an iconic design that has stood the test of time and it’s not difficult to see why.

Like the current version, the original Range Rover is such a simple and memorable shape that is easily recognisable.

The all-new Range Rover Evoque marks a bold evolution of Range Rover design, providing customers with a desirable, premium and compact car like SUV. In 2008 we introduced the LRX concept car: after a positive reception worldwide, the natural step for the business was to turn the LRX concept car into reality. Tonight we wanted to show the world that we have stayed true to our word and delivered a car that completely represents the spirit of the LRX concept.

The all-new Range Rover Evoque will resonate with customers on an emotional level. Its unique silhouette accentuated by the distinctive falling roof and dramatic rising waistline creates a modern and relevant execution of the familiar Range Rover design language. This car makes a powerful statement of the Range Rover’s brand intent to appeal to a wider audience, he added.

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