Coming soon: Marutis sub-Rs 10 lakh SUVs to take on EcoSport, Duster –

19 Feb 2015 | Author: | Comments Off on Coming soon: Marutis sub-Rs 10 lakh SUVs to take on EcoSport, Duster –

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Maruti will soon launch two utility vehicles (SUVs) to the only two gaps (the being a small diesel in its product portfolio, Credit says. These SUVs be in the Rs 10 lakh price bracket.

of utility vehicles in India has at a time when the domestic car is facing a massive slowdown. of utility vehicles have by 7.6 per cent between January and 2013 primarily because of the of Renault Duster and, recently, Ford EcoSport utility vehicles. Car sales are by 7 per cent during the same period.

Maruti had showcased its mini-SUV XA at the 2012 Auto Expo and the metre utility vehicle is to be launched in the Indian market next year. ( Watch: XA at the 2012 Auto Expo ).

The compact SUV category has already a lot of attention from car makers. has launched its Terrano in this and Honda is reported to be readying a for this segment too.

But might emerge a leader its large sales and service brand strength and low ownership the investment bank says.

Suisse believes the launch of the and a small diesel engine for its (entry level) cars help Maruti maintain its Maruti enjoys 70 per cent share in the A-segment.

The smaller diesel engine also be used by Maruti for its into the light commercial (LCV) segment, where the intends to take on more players like Tata Ashok Leyland and MM.

Suzuki#39;s to allow Maruti to develop markets in Africa and Latin is another factor that help drive both and help Maruti combat volatility better, the investment added.

For Credit Suisse, is the top pick in the auto space. Chawla, research analyst at the said MM does not have a product cycle and Tata is no longer an India story.

What about MNC players?

is perhaps the only large where none of the top four globally have even a 5 per share. And Toyota, Ford and Motors are unlikely to test dominance in the near future, Suisse said.

Maruti#39;s competitor Hyundai#39;s focus on seems to have reduced of the success the company has tasted in markets. This is evident the fact that Hyundai was one of the players to launch diesel on its hatchbacks, Credit Suisse

The Renault-Nissan alliance stands out as the emerging threat to Maruti the amount of money they committed to the market, the investment said.

The only other which could test dominance is Honda, Credit says.

They have correcting one large long-standing gap in the by developing a diesel engine for the Indian market. And over the few months, we will see them themselves across the entire with six models – body types (hatchback, SUV and on two platforms the investment bank

Credit Suisse has an outperform on Maruti with a target of Rs which is around 18 per cent from current market of Rs 1,660.

Story first on . November 28, 2013 12:21

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