China S-Class launch at Mercedes-Benz Arena Shanghai | Rush Lane

21 Feb 2015 | Author: | Comments Off on China S-Class launch at Mercedes-Benz Arena Shanghai | Rush Lane

The new S Class caters to customer’s demands and the launch saw a of 2000 customers, dealers and present to welcome in the new S Class their midst.

Launched in just a few weeks post its in European markets shows the of this product in China and the response the S Class is expected to The model was revealed at Shanghai’s Arena as is on display and available for at all company dealerships in the country.

Tailored to the specific needs of customers, the new Mercedes Benz S will have a unique seat design and special is paint to the interiors which be styled both where and comfort is concerned. A long version is being offered in and it has been assured that will be seating always in row, even in rear

Mercedes-Benz Arena Shanghai: celebrates launch of all new S-Class in

Product launch event in evokes great responses around 2,000 guests

Hubertus Troska: “The marks another milestone for our strategy in China”• China is the biggest market – over units of previous model to customers in China

New S-Class to the Chinese customer#8217;s specific

Last weekend Mercedes-Benz a series of events to launch of the new in China. An excited audience of 2,000 customers, dealers, ambassadors and other guests the launch ceremony hosted by Troska, Daimler’s Board responsible for Greater China, and Speeks, President and CEO of Beijing Sales Service Co. at Shanghai’s Arena. The all new S-Class is now available for customers at Mercedes-Benz dealerships

Hubertus Troska: “The introduction of the new S-Class marks important milestone for Mercedes-Benz’s growth strategy in China. weeks after the new S-Class’ start of sales in European we are bringing this fantastic to China, more proof of our to the market and our customers. I am convinced the new model will continue its path here.”

Mercedes-Benz S-Class

Since the European launch of in May this year, Daimler has received over 30,000 for the new S-Class worldwide. Beginning in China has been the biggest for the S-Class. Over 150,000 of the previous generation S-Class delivered to Chinese customers 2005 and 2013, with 33,000 units last alone.

With the new S-Class, Mercedes-Benz to strengthen its leading position and increase its market share in key sales market.

“The Mercedes-Benz ever sold in was an S-Class and especially for Chinese the S-Class has remained the paragon of automotive luxury and the dream of increasingly confidant, assertive and entrepreneurial class,” commented Speeks. “The all new S-Class like its predecessors, set a new benchmark for the industry and contribute strongly to future in this country.”

To their needs better, customers were for the first invited to the U.S. and Germany to the new S-Class’ car clinics and provide feedback to Mercedes-Benz’s experts an early stage of the development As a result, the all new S-Class is tailored to the customer#8217;s specific requirements.

Chinese customers have needs for the back seat and pay special attention to the interior seeking both modern and comfort. In fact, only a version is offered in China. And for the time ever this has been the standard for the development of Mercedes-Benz’s engineering team.

So it has assured that the customers be seating always in the first even in the rear seats.

At the driving events in Canada and this summer, numerous representatives from China got the wheel of the new S-Class and the S 63 AMG. like everywhere else in the the S-Class is also getting Chinese media promising not least because of the model’s technologies and unparalleled levels of and comfort.

Mercedes-Benz Arena Shanghai

The Arena is an indoor arena on the former grounds of the Shanghai 2010. The opening of the first Arena outside of Germany in 2011 marked a highlight in the anniversary year full of activities celebrating the motor 125th birthday. The arena – an hub for performances and sporting events – is a and visible sign of Mercedes-Benz’s and long-term commitment to China.

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