Chevrolet Captiva | Ralph's Review

14 Oct 2014 | Author: | Comments Off on Chevrolet Captiva | Ralph's Review
Chevrolet Captiva

February 3, 2011

The Poor Old Chevrolet Captiva Revisited

This blog started with a sequence of posts about the Chevrolet Captiva. At the time the Captiva was the first #8211; as I recollect #8211; 4#215;4 crossover SUV quickly followed by the VW Tiguan. I posted 20 to 30 articles about the Captiva and according to Technorati became the web#8217;s #1 authority on the car.

I posted about the Captiva because I was one of the growing group of motorists who hated the traditional 4#215;4. Feelings peaked in 2007 when the Captiva was launched. The Captiva was built like a car, not a truck.

Blind hate is not a good thing so I decided to educate myself. The best way to do that is write about it and so I did. I quite got to like the Captiva as a spacious family car.

The Captiva and Tiguan must have something going for them because so many new crossovers have been announced since 2007 and car manufacturers only produce if they know it#8217;s going to sell.

The Captiva is in the same price range as the Tiguan but you get more space for your money and 7-seats if you#8217;ve got 25k. Compare the Captiva with the VW Tiguan price list. A BMW X5 owner messaged me amazed how close the Captiva was to his car at half the money.

The Captiva has some short comings. It could do with a 6-speed gearbox to spoof up its combined mpg. GM sell this platform worldwide with far more powerful engines.

If they were an option it would elevate the model, they may not sell any.

The biggest disappointment is Chevrolet brand awareness in the UK. Maybe it#8217;s because they#8217;re sold alongside the top-selling Vauxhall and the salespeople take the easy way. It#8217;s a joke when punters walk into a Chevrolet showroom with the name plastered everywhere and they enquire about a Chrysler 300 Touring.

But it#8217;s not funny considering Chevrolet has probably been the most successful brand in motoring history.

Chevrolet Captiva

GM once was the biggest, most successful and profitable business in history and its #1 brand is Chevrolet. Chevrolet recently stood alone as the third most successful car brand. Historically it#8217;s been #1.

But car buyers in the UK know little about it.

It doesn#8217;t help the Corvette is sold under a separate franchise. The car#8217;s a legend and could elevate the Chevrolet brand in the UK. The Golf is lifted by the GTi. Williams made the Clio a legend.

Honda, Ford and Vauxhall do the same.

Do you know about Chevrolet#8217;s motor sports achievements. Legends. Not in the UK.

So poor old Captiva it would#8217;ve sold so much better with a bit of support. Maybe Chevrolet don#8217;t take UK punters seriously. If they#8217;ve fuel in the executive jet and they#8217;re still giving good slide #8211; who cares #8211; I don#8217;t know.

I care because the Captiva#8217;s a spacious family car you could compare with a Q7.

It#8217;s all good though. A lack of brand awareness kills second-hand car values. So as Chevrolet say, #8216;Get Real.#8217; Best get on ebay motors UK.

Chevrolet Captiva
Chevrolet Captiva
Chevrolet Captiva
Chevrolet Captiva
Chevrolet Captiva
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