Car Lust: 1970-1976 Audi 100LS & Audi 100 Coupe S

17 May 2015 | Author: | Comments Off on Car Lust: 1970-1976 Audi 100LS & Audi 100 Coupe S
Audi 100

1970-1976 Audi 100LS 100 Coupe S

The Life With My Car post that I promised for is turning into a monstrous and is taking me longer to finish expected. So, in the interim, here#39;s a self-centered post on a lustworthy that is older, rarer, and more difficult to find for than mine.

Audi is a high-profile brand today it#39;s easy to forget it is a relative newcomer to the U.S. In 1970, Volkswagen#39;s ubiquitous was by far the most popular import; it was considered the import, the only one had truly gone mainstream. of companies that are now import car suppliers started off as VW Beetle specialists; many import car started off with a Volkswagen-centric

Nothing else–German, English, or even close in terms of or visibility.

At this point, BMW, and Porsche were in America as niche brands, but were making steady into American market and brand awareness. Despite the continuing sales dominance, VW executives were aware the company needed to lessen its on the ancient air-cooled Beetle by developing newer, more alternatives in the company#39;s existing (such as the 1974 Golf/Rabbit) and the company#39;s range beyond transportation.

Enter Audi. The nameplate had been around the 1930s and, for the vast of its life, had been part of the Auto Union group, produced DKW, Horch, and road cars and the famous Union silver arrow prix race cars. bought control of Auto from Daimler-Benz in 1964, in NSU, and chose the Audi to represent the group.#0160;

Audi had two cars available to expand Volkswagen#39;s reach in the United States–the Super 90 and the 100LS. The smaller Super 90 was the to the U.S.-market Audi 4000 eventually, today#39;s A4, S4. and RS4 compact sedans. The 100LS was the larger and spawned the revolutionary and aerodynamic 5000 sports sedan and A6, S6, and RS6 mid-size luxury sedans.

enough, after the unintended scandal tarnished the 4000/5000 in the popular eye, Audi reverted to the European 80/90/100 scheme before settling on more familiar A4/A6 Well, okay, it#39;s not interesting.

The interesting part is that the was Audi#39;s first, best forward when the brand its United States debut in making it the trailblazer for some remarkable cars. The enthusiast quickly took to the upscale from the unknown Audi

With 115 horsepower–gallingly, more than I get from my 1986 GT –the 100LS#39; four-cylinder was reasonably eager and able to the 2,300-pound sedan from in about 12 seconds. That was performance for a front-wheel-drive import in and that sort of general was matched by the handling, which was stable and neutral for a car that make any sort of performance

Audi 100

No, the 100LS was much more providing stylish family and it did that well. The interior was by today#39;s standards, but spacious and appointed by the standards of the day. And the well I think the styling is gorgeous and probably prettier in than it was at the time.

The proportions and of the 100LS speak to everything was right with late and early 1970s German-car The body is long, low, and and the roof pillars are delicate and highlighting the generous greenhouse. prettier was the 100 Coupe S, which its mechanical bits with the and foreshadowed the Coupe GT as Audi#39;s sporty coupe.

The 100LS exceeded the modest expectations, but in an absolute sense it sold in huge quantities and exactly make Audi a name in the United States. didn#39;t really begin to until the Fox debuted a few years and Audis didn#39;t really popular alternatives to BMWs or until the Ur-Quattro and 5000 Quattro dramatically raised upscale profile.

That the 100 coupes and sedans really and interesting time capsules a time when the Audi was virtually unknown. There been some 100 sedans and popping up on Bring a Trailer and the common consensus seems to be the driving experience isn#39;t special and that the cars are to maintain, particularly due to an almost lack of parts availability. has so far served as an effective purchase for me, but if and when I make my fortune and my garage with a slew of worthless cars, I#39;ll an Audi 100LS and 100 Coupe S rolling sculpture if nothing

The photo of the 100LS sedan is Wikipedia Commons ; the images of the blue 100 Coupe S are taken a recent Bring a Trailer .

Audi 100
Audi 100
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